Last weekend, while cleaning out my makeup bin, I came across Tarte primer. It was part of a makeup “starter” kit I’d purchased several years ago. After turning 50, I decided it was time to get serious about makeup. (Before 50, my makeup regimen consisted of the very occasionally applied lipstick, blush and mascara.) The Tarte primer was the only product left from the starter kit. It was the only product in the kit that seemed more trouble than it was worth. Recently, I read an article about the many wonderful things primer has to offer the over 50 face. Is that true? I decided it was time to learn more. Am I the last over 50 woman on the planet who doesn't know about primer? (I wouldn’t be surprised!) If not, click “Read More” below for the scoop on primer and which ones are recommended for over 50 women. And if you're already a primer user, let me know which product works best for you.
Read more »
Showing posts with label Makeup. Show all posts
Showing posts with label Makeup. Show all posts
Wednesday, January 23, 2013
Friday, July 29, 2011
Over 50: Making Sense of Makeup

I just got Vogue’s “Age Issue.” I chuckled as I flipped through it and found one after the other advertisement for anti-aging products. For example, there’s a two-page spread for Estee Lauder’s “Idealist,” an even skintone illuminator that supposedly reduce redness, sun spots and dark spots. Then, a few pages later, there’s an ad for Clinique’s “Even Better Clinical Dark Spot Corrector,” which apparently can wipe away the dark spots and age spots all over your body. And I saw an ad for Clarin’s “Vital Light Serum,” an anti-aging skin product said to “correct the appearance of dark spots, while visibly lifting, firming and restoring the deep luminosity of young-looking skin.” Three skin care choices, all before the magazine’s Table of Contents page. The truth: I’d love to find a product that would fad dark spots—those cute childhood freckles that have now exploded into murky brown ponds—on my face. But how do I know which product is the best?
To the rescue: Makeup Alley. This website invites visitors to become members (for free!) and rate beauty products for other visitors. Currently, there are over a million members reviewing products and rating them with one to five lipstick icons (5 lipstick icons are given to the best rated products). The site has a minimal amount of advertising, but it doesn’t sell any products.
THE REVIEWS ARE IN
I went on Makeup Alley or (MUA to its members) to see what I could find out about the three age spot creams/serums I saw in Vogue. You have to become a MUA member (which I may do later) to see the actual reviews, but anyone can get summary information. For example, Este Lauder’s “Idealist” has been reviewed by 19 members on the website. Overall, the product gets a rating of 3.2 lipsticks and 42% of reviewers say they would buy it again. Clinique’s “Dark Spot Corrector has been given 2.6 lipsticks by 118 reviewers. Only 33% say they would by the product again. And as for Clarin’s “Vital Light Serum,” it is new and hasn’t been rated yet. What did I learn from this? Well, women who’ve tried the Este Lauder and Clinique products aren’t ecstatic about either product, but they aren’t saying they're a waste of money either. Clinique’s product has a slightly lower rating than the Estee Lauder product, but that might reflect the number of reviewers—almost 10 times as many people rated the former product as did the latter one. At this point, my next move would be to go on Amazon.com and see what, if any, is the price difference—always an important factor for me. (Some, but not all products on the Makeup Alley site have links to Amazon.com already.)
PRICE SHOPPING
At Amazon.com, I found...
- Estee Lauder’s “Idealist,” (1.7 oz) is priced at $109.99
- Clinique’s “Even Better Clinical Dark Spot Corrector” (1 oz, 30 ml) sells at prices ranging from $17.99 to $48, depending on the shipping source. Even if you take the higher price, it’s half what the Estee Lauder product costs.
- Clarin’s “Vital Light Serum” (1 oz, 30 ml) is priced at $219.99. Gulp. No wonder there aren’t any reviews for this product on Makeup Alley or on Amazon—women are too busy saving up for it.
MAKEUP TIPS FOR WOMEN OF A CERTAIN AGE
While I’m on the subject of makeup and media sightings, have you heard about Makeup Wakeup: Revitalizing Your Look at Any Age (Running Press, $23), a beauty book for women over 40? Authors Lois Joy Johnson, 60, a founding editor of More magazine, and celebrity makeup artist Sandy Linter have compiled information on buying and applying makeup for older women. For example, I’m foundation phobic. I see older women with caked-on foundation and cringe. Johnson and Linter say women often choose a foundation that’s too light for their skin. They advise us to choose a shade that is a half-shade to a full-shade deeper than the one we think is right. And that’s just one of the tips in the 7-page section of foundation! The book also reports the current treatment alternatives (surgical and non-surgical) to consider when makeup isn’t enough. At Amazon, you’ll find the book in paperback for $13.21.
Thursday, August 12, 2010
Discount Makeup for the Over 50 Face
Cosmetic and skin care companies are constantly developing new ingredients that promise to do all sorts of wonderful and magical things for the over 50 complexion. However, short of spending a small fortune, how do older women know which products are the most effective and the best value? That’s the beauty of the Target’s skin care department, according to reporter Catherine Saint Louis.
In a recent New York Times article, Target Touches Up Manhattan’s Makeup , Saint Louis gives an overview of the discount chain's cosmetics and skin care products and some of the savings you can expect to find. For example, Boots Highlight with mica, designed to hide fine lines, is available for $12.99 an ounce. Elsewhere, products with mica can cost $50 an ounce.
I intend to bookmark this article for my next Target trip. Two other product lines that interest me…
-- Boots No. 7 Protect and Perfect Intense Beauty Serum ($22.99 in store, $20.99 online). Boots is an English pharmacy and Target is the only U.S. chain with its products. I have several friends with English connections and they can't stop talking about this line.
-- Pixi line , which Saint Louis reports "aims to demystify makeup for women ages 30 to 100." I could certainly use some demystifying!
In a recent New York Times article, Target Touches Up Manhattan’s Makeup , Saint Louis gives an overview of the discount chain's cosmetics and skin care products and some of the savings you can expect to find. For example, Boots Highlight with mica, designed to hide fine lines, is available for $12.99 an ounce. Elsewhere, products with mica can cost $50 an ounce.
I intend to bookmark this article for my next Target trip. Two other product lines that interest me…
-- Boots No. 7 Protect and Perfect Intense Beauty Serum ($22.99 in store, $20.99 online). Boots is an English pharmacy and Target is the only U.S. chain with its products. I have several friends with English connections and they can't stop talking about this line.
-- Pixi line , which Saint Louis reports "aims to demystify makeup for women ages 30 to 100." I could certainly use some demystifying!
Sunday, April 18, 2010
Hair and Make Up Over 50
Changing your hairstyle or choosing a new makeup product is a tricky proposition when you’re over fifty. I’m always looking for help on how to use makeup and hair products to my 50+ advantage. For example, how can I use bronzer to get a brighter over 50 look without making my face look like a tired, old tangerine? Recently, I found some useful advice online. The tips included:
Navy eyeliner brightens the whites of older eyes.
Bronzer should be applied sparingly along the hairline, cheekbones and jawline. Skip the nose, this tip advised.
Subtle lip colors are much more flattering after 50. Did you notice the really bad, bold lipsticks on many of the over 40 actresses at this year's Academy Awards? It cured me of ever wearing red lipstick again!
For more hair and makeup tips for women over 50, check out...
Truth in Aging offers…
10 Beauty Blunders that Add Years to Your Face
Allure Magazine
The mag has several slide shows with tips. The tips are for women over 40, but they are useful to women over fifty, too.
All New for 2010: 10 Beauty Mistakes that Add 10 Years
10 Hairstyles that will Make You Look 10 Years Younger
This slide show offers some good tips. However, as usual, the models are almost all 30-somethings (or younger). Each one is shown with an older-looking hairdo and then a younger one. The tips work, I think, even though the photo examples are kind of silly.
20 Products that Will Make You Look Younger Instantly
These are mostly drug store products that won’t break the bank.
Navy eyeliner brightens the whites of older eyes.
Bronzer should be applied sparingly along the hairline, cheekbones and jawline. Skip the nose, this tip advised.
Subtle lip colors are much more flattering after 50. Did you notice the really bad, bold lipsticks on many of the over 40 actresses at this year's Academy Awards? It cured me of ever wearing red lipstick again!
For more hair and makeup tips for women over 50, check out...
Truth in Aging offers…
10 Beauty Blunders that Add Years to Your Face
Allure Magazine
The mag has several slide shows with tips. The tips are for women over 40, but they are useful to women over fifty, too.
All New for 2010: 10 Beauty Mistakes that Add 10 Years
10 Hairstyles that will Make You Look 10 Years Younger
This slide show offers some good tips. However, as usual, the models are almost all 30-somethings (or younger). Each one is shown with an older-looking hairdo and then a younger one. The tips work, I think, even though the photo examples are kind of silly.
20 Products that Will Make You Look Younger Instantly
These are mostly drug store products that won’t break the bank.
Saturday, December 26, 2009
Makeup Essentials for Over 50
Isn’t it supposed to be the ‘season to be jolly’? On Monday, I was driving through town and noticed the local movie theater marquee advertising four movies, none of which sounded the least bit jolly. The current movie offerings: Transylmania, New Moon, Ninja Assassins and Armored. ‘Tis the season to be bitten or pummeled to death, it would seem. The usual questions crossed my mind—Who’s in charge? And—Is it time to build an ark? Fortunately, I’m too busy at this time of year for movies or for dwelling on society’s cultural breakdown. I did, however, find time in December to update my makeup at Sephora. It seemed like a good idea, since I probably do more socializing in December than in any other month of the year--which isn’t saying a whole lot. Sad, but true.
I needed to go to Sephora for holiday gifts for work colleagues and my two nieces. When I mentioned it to a girlfriend, she suggested we go together and have dinner afterwards. My girlfriend is gorgeous and wears makeup expertly. By expertly, I’m mean I'm never conscious of her actual makeup, but I’m always aware that she has a bright, even glow about her aging complexion. I had mentioned to her that I wanted to get a makeup consultation for my “over 50” face. “Why don’t we shop and get you a holiday makeover?” she asked.
We met at Sephora at Columbus Circle in Manhattan. A pleasant ‘store greeter’ was at the entrance, ready to assist us. We told her I wanted a makeup consultation and she escorted us to the far corner of the store, where Tony was waiting. Tony, a ‘color expert,’ invited me to climb into his director’s chair and tell him my aging troubles and what I hoped to achieve with makeup.
“I’m not looking for miracles,” I said straight away. “But I would like to find products that can cover up the dark circles under my eyes, those nasty age spots, and my blotchy skin.”
Tony listened attentively and, I might add, compassionately. “So what I’m hearing,” he said and then repeated what I had said. The fact that he didn’t burst out laughing was a good sign.
Tony introduced me to Tarte products. Apparently, the Tarte makeup line isn’t loaded with a lot of strange chemicals and is well suited to the aging complexion. I was excited about the line because it had a reasonably priced ($54) starter kit for different skin tones. At home, I had a coffin-size (perhaps, a slight exaggeration) plastic bin of old makeup, the majority of which department store cosmetic consultants had recommended. Over the years, these consultants had encouraged me to buy expensive creams, gels, powders, roll-ons, liners and more. Afterwards, when I returned to natural lighting, to reality, I would find I’d been sold the wrong colors for my skin tone and enough makeup to paint a barn. I could never admit I’d wasted money, so I’d throw the makeup in the plastic bin and tell myself I might wear it someday—when ridiculous shades for a person’s skin tone became vogue. And then, I’d returned to the makeup regimen I’d used in high school: blush, mascara, eyeliner and lipstick.
It was time to break this cycle, however. My 50+ face needed serious help. According to Tony, the Tarte starter kit includes the “correcting essentials” my 50+ face needs. Specifically, the kit comes with…
THE ESSENTIALS
Face Primer—which is supposed to help makeup stay in place longer and prevents creases from forming in fine lines and wrinkles. (I’m not sure it does, but I’m giving it a try.)
Foundation—with SPF 15. Sunscreen is a must-have for me. These days, the slightest sun exposure burns my nose. Tip: Makeup artist say the biggest mistake older women make is putting their makeup on too thick. If you’re worried about being too heavy-handed with your foundation, mix a little foundation with a fingertip of moisturizer and then apply it. I like Korres Wild Rose 24-hour moisturizer ($32.50) because it’s so light, not greasy and smells great.
Concealer—to help erase those dark circles, age spots and red creases. There’s some controversy among makeup artists about when concealer should be applied. Some say that after age 40, concealer should be applied before the foundation, others say afterwards. Personally, I find it easier to blend it, if I apply moisturizer, then the concealer, and then the foundation (mixed with a little more moisturizer). Tip: Concealer is tricky around the eye’s fine lines. Tony says apply it in a couple of thin layers to avoid getting a look that exaggerates your wrinkles. In addition to dark circles and age spots, dab concealer along the side of your nose, corners of your mouth and just above your mouth in the center. It’s supposed to give your face a little lift.
Pressed Powder—is designed to even out your complexion after you’ve applied the other products. The Tarte product has a SPF 8.
Bronzer—gives your face a boost of color. I’m amazed how it brightens the older, faded complexion.
Tony began my makeup lesson by cleaning my face and putting on moisturizer. Using various brushes, Tony applied the makeup in the Tarte starter kit with little strokes, dabbing here and there like he was filling in tiny ‘paint by number’ shapes. My girlfriend said impatiently, “Are all those tiny brush strokes really necessary?”
“I’m a color artist,” he replied. “With little strokes, I will make her color perfect.”
My friend rolled her eyes behind Tony’s back. I gave her a warning look that said, “I like Tony. Be nice.”
BRIGHT EYES
After Tony worked on my complexion’s imperfections, he moved to my eyes, which, unfortunately, are very deep-set. Here are the eye basics…
Eye cream—very important for aging eyes to keep the eye shadow from caking.
Eye shadow in a light shade (Sephora brand, Colorful Duo, $16)—all over. Eye shadow in a darker shade (included in Colorful Duo)—to the eyelid crease or across the whole lid.
Eyeliner pencil (EmphasEYES, $18)—along the lash line—top and bottom.
Mascara (Tarte, Lights, Camera, Lashes, $18)
Tip: When you’ve finished applying your eye makeup, brighten your eyes by dabbing a little more of the light eye shadow in the inner corner of the eye, between the eye and the nose.
Tony began my eye makeup by working on my brows, filling them in. Makeup experts say the well-defined eyebrow acts as a facelift. I probably will eventually add a brow pencil or powder to my makeup regimen, to see if there is any truth to that. But I decided to hold off for now. I was already adding a lot of new products.
THE FINAL TOUCH
Lipstick (Sephora Brand, $12)—Makeup experts recommend adding a little lip color, but not too much color when you’re over 50. Years ago, common sense alerted me to the fact that ruby red and other bright lip colors are not appropriate for older women. Tony did not use a lip liner to add lip dimension, but I’ve seen that recommend by some makeup experts. Again, I might look into that at a later time—perhaps, for special occasions.
Though my girlfriend had grumbled about Tony’s technique, she now declared, “You look 10 years younger!” She claimed that Tony had made my deep-set eyes “really pop.” Of course, both comments were utter lies. But I had to admit Tony had achieved what I was looking for—he’d concealed my dark circles, age spots, and blotchy skin, especially the red gullies that appear from the corners of my nose to the sides of my mouth. And it all looked natural, subtle, not caked on.
SEPHORA IS AGE-FRIENDLY
After we said good-bye to Tony, my girlfriend and I went to look for makeup brushes. The brushes were necessary to achieve a light, even appearance, my girlfriend said. (However, she assured me that I could achieve my new look in a fraction of the 40 minutes or so it took Tony.)
The brush display was near the entrance to Sephora. While my friend was choosing brushes for me, I noticed two makeup consultations happening by the store entrance. Both women having their makeup done were young, twenty-something. I nudged my girlfriend and laughed. “The store greeter must have seen me—an old lady—coming and whisked me to the back of the store where I wouldn’t scare the younger shoppers,” I said. For once, I didn’t mind the age discrimination. I’ve never enjoyed the limelight and would have been uncomfortable getting my makeover in front of everyone entering the store or passing by. And besides, the store greeter hadn’t made me feel like I was being whisked away. In fact, whenever I’m in Sephora, I find the sales help to be very nice. They treat me like a respected female customer and not like a sad, unfortunate old woman on her last legs. And while the majority of their products seem directed at young women, they do have lots of great, reasonably priced choices, like the Tarte line, for older women.
If it isn’t obvious by now, I’ll tell you plainly: I spent a small fortune at Sephora to get my new 50+ look. While no individual product was outrageously priced, they added up. The good news is, only one product is going into the plastic bin of useless makeup: the EmphasEYES. While the pencil creates a fine line, I found it difficult to use. The pencil tip is hard and prone to breakage. I plan to go back and get the Sephora brand eyeliner, which I’m told is softer and easier to apply. As for the rest of my expenditure, I figure I paid for the makeup consult plus a lot of stuff (especially the brushes) that will last. And now that I know a little more about what I should be applying to my 50+ face, I’ll try to replace a few of the products with cheaper, drugstore versions.
OVER 50: USE CREAM PRODUCTS
In addition to the Tarte starter kit, I bought Tarte cheek stain ($30). Although Tony said the blush was unnecessary when the bronzer is used, I was a little nervous about applying the bronzer too heavily and looking like one of those ridiculous, kumquat-colored makeup consultants at the department stores. (Or worse than those twenty-something gals—like a moldy old kumquat.) I plan to ease into bronzer use by applying a little blush and then a little bronzer. I bought the cheek stain even though I have powder blush at home because I’ve read that the 50+ woman should dump her powders and use cream products. I really love the way the cheek stain goes on—really subtle.
My girlfriend was right, by the way. I’ve been using my new makeup everyday and it only takes about 10 minutes to apply.
Has my new look made a huge difference in my appearance? Apparently not. In the two weeks since my Sephora trip, I’ve attended a bunch of holiday get-togethers wearing my new makeup and no one has said, “You look 10 years younger.” Still, I feel a little less washed out and when I look in a mirror, I don’t see the dark circles or red blotches. That’s good enough for me because I do believe: If you feel better about yourself, you look a little better to others.
Lastly, I’m happy to report I finally dumped that coffin-size bin of old, ridiculous makeup.
OTHER MAKEUP TIPS FOR AFTER 50
Here’s a few useful websites…
WebMD
http://www.webmd.com/skin-problems-and-treatments/features/makeup-tips-for-aging-skin
eHow
http://www.ehow.com/how_2199090_choose-right-makeup-aging-skin.html
WCBSNews
http://www.cbsnews.com/stories/2009/08/28/earlyshow/living/beauty/main5271131.shtml
Best Anti-aging Solutions
http://www.best-antiaging-solution.com/anti-aging-makeup.html
Everyday Health
http://www.everydayhealth.com/skin-and-beauty/anti-aging-makeup.aspx
More Magazine –
Younger Looking In 3 Minutes
http://www.more.com/2020/3682-look-younger-in-3-minutes#1
Mini-Makeup Lesson
http://www.more.com/2021/9152-makeup-tips
I needed to go to Sephora for holiday gifts for work colleagues and my two nieces. When I mentioned it to a girlfriend, she suggested we go together and have dinner afterwards. My girlfriend is gorgeous and wears makeup expertly. By expertly, I’m mean I'm never conscious of her actual makeup, but I’m always aware that she has a bright, even glow about her aging complexion. I had mentioned to her that I wanted to get a makeup consultation for my “over 50” face. “Why don’t we shop and get you a holiday makeover?” she asked.
We met at Sephora at Columbus Circle in Manhattan. A pleasant ‘store greeter’ was at the entrance, ready to assist us. We told her I wanted a makeup consultation and she escorted us to the far corner of the store, where Tony was waiting. Tony, a ‘color expert,’ invited me to climb into his director’s chair and tell him my aging troubles and what I hoped to achieve with makeup.
“I’m not looking for miracles,” I said straight away. “But I would like to find products that can cover up the dark circles under my eyes, those nasty age spots, and my blotchy skin.”
Tony listened attentively and, I might add, compassionately. “So what I’m hearing,” he said and then repeated what I had said. The fact that he didn’t burst out laughing was a good sign.
Tony introduced me to Tarte products. Apparently, the Tarte makeup line isn’t loaded with a lot of strange chemicals and is well suited to the aging complexion. I was excited about the line because it had a reasonably priced ($54) starter kit for different skin tones. At home, I had a coffin-size (perhaps, a slight exaggeration) plastic bin of old makeup, the majority of which department store cosmetic consultants had recommended. Over the years, these consultants had encouraged me to buy expensive creams, gels, powders, roll-ons, liners and more. Afterwards, when I returned to natural lighting, to reality, I would find I’d been sold the wrong colors for my skin tone and enough makeup to paint a barn. I could never admit I’d wasted money, so I’d throw the makeup in the plastic bin and tell myself I might wear it someday—when ridiculous shades for a person’s skin tone became vogue. And then, I’d returned to the makeup regimen I’d used in high school: blush, mascara, eyeliner and lipstick.
It was time to break this cycle, however. My 50+ face needed serious help. According to Tony, the Tarte starter kit includes the “correcting essentials” my 50+ face needs. Specifically, the kit comes with…
THE ESSENTIALS
Face Primer—which is supposed to help makeup stay in place longer and prevents creases from forming in fine lines and wrinkles. (I’m not sure it does, but I’m giving it a try.)
Foundation—with SPF 15. Sunscreen is a must-have for me. These days, the slightest sun exposure burns my nose. Tip: Makeup artist say the biggest mistake older women make is putting their makeup on too thick. If you’re worried about being too heavy-handed with your foundation, mix a little foundation with a fingertip of moisturizer and then apply it. I like Korres Wild Rose 24-hour moisturizer ($32.50) because it’s so light, not greasy and smells great.
Concealer—to help erase those dark circles, age spots and red creases. There’s some controversy among makeup artists about when concealer should be applied. Some say that after age 40, concealer should be applied before the foundation, others say afterwards. Personally, I find it easier to blend it, if I apply moisturizer, then the concealer, and then the foundation (mixed with a little more moisturizer). Tip: Concealer is tricky around the eye’s fine lines. Tony says apply it in a couple of thin layers to avoid getting a look that exaggerates your wrinkles. In addition to dark circles and age spots, dab concealer along the side of your nose, corners of your mouth and just above your mouth in the center. It’s supposed to give your face a little lift.
Pressed Powder—is designed to even out your complexion after you’ve applied the other products. The Tarte product has a SPF 8.
Bronzer—gives your face a boost of color. I’m amazed how it brightens the older, faded complexion.
Tony began my makeup lesson by cleaning my face and putting on moisturizer. Using various brushes, Tony applied the makeup in the Tarte starter kit with little strokes, dabbing here and there like he was filling in tiny ‘paint by number’ shapes. My girlfriend said impatiently, “Are all those tiny brush strokes really necessary?”
“I’m a color artist,” he replied. “With little strokes, I will make her color perfect.”
My friend rolled her eyes behind Tony’s back. I gave her a warning look that said, “I like Tony. Be nice.”
BRIGHT EYES
After Tony worked on my complexion’s imperfections, he moved to my eyes, which, unfortunately, are very deep-set. Here are the eye basics…
Eye cream—very important for aging eyes to keep the eye shadow from caking.
Eye shadow in a light shade (Sephora brand, Colorful Duo, $16)—all over. Eye shadow in a darker shade (included in Colorful Duo)—to the eyelid crease or across the whole lid.
Eyeliner pencil (EmphasEYES, $18)—along the lash line—top and bottom.
Mascara (Tarte, Lights, Camera, Lashes, $18)
Tip: When you’ve finished applying your eye makeup, brighten your eyes by dabbing a little more of the light eye shadow in the inner corner of the eye, between the eye and the nose.
Tony began my eye makeup by working on my brows, filling them in. Makeup experts say the well-defined eyebrow acts as a facelift. I probably will eventually add a brow pencil or powder to my makeup regimen, to see if there is any truth to that. But I decided to hold off for now. I was already adding a lot of new products.
THE FINAL TOUCH
Lipstick (Sephora Brand, $12)—Makeup experts recommend adding a little lip color, but not too much color when you’re over 50. Years ago, common sense alerted me to the fact that ruby red and other bright lip colors are not appropriate for older women. Tony did not use a lip liner to add lip dimension, but I’ve seen that recommend by some makeup experts. Again, I might look into that at a later time—perhaps, for special occasions.
Though my girlfriend had grumbled about Tony’s technique, she now declared, “You look 10 years younger!” She claimed that Tony had made my deep-set eyes “really pop.” Of course, both comments were utter lies. But I had to admit Tony had achieved what I was looking for—he’d concealed my dark circles, age spots, and blotchy skin, especially the red gullies that appear from the corners of my nose to the sides of my mouth. And it all looked natural, subtle, not caked on.
SEPHORA IS AGE-FRIENDLY
After we said good-bye to Tony, my girlfriend and I went to look for makeup brushes. The brushes were necessary to achieve a light, even appearance, my girlfriend said. (However, she assured me that I could achieve my new look in a fraction of the 40 minutes or so it took Tony.)
The brush display was near the entrance to Sephora. While my friend was choosing brushes for me, I noticed two makeup consultations happening by the store entrance. Both women having their makeup done were young, twenty-something. I nudged my girlfriend and laughed. “The store greeter must have seen me—an old lady—coming and whisked me to the back of the store where I wouldn’t scare the younger shoppers,” I said. For once, I didn’t mind the age discrimination. I’ve never enjoyed the limelight and would have been uncomfortable getting my makeover in front of everyone entering the store or passing by. And besides, the store greeter hadn’t made me feel like I was being whisked away. In fact, whenever I’m in Sephora, I find the sales help to be very nice. They treat me like a respected female customer and not like a sad, unfortunate old woman on her last legs. And while the majority of their products seem directed at young women, they do have lots of great, reasonably priced choices, like the Tarte line, for older women.
If it isn’t obvious by now, I’ll tell you plainly: I spent a small fortune at Sephora to get my new 50+ look. While no individual product was outrageously priced, they added up. The good news is, only one product is going into the plastic bin of useless makeup: the EmphasEYES. While the pencil creates a fine line, I found it difficult to use. The pencil tip is hard and prone to breakage. I plan to go back and get the Sephora brand eyeliner, which I’m told is softer and easier to apply. As for the rest of my expenditure, I figure I paid for the makeup consult plus a lot of stuff (especially the brushes) that will last. And now that I know a little more about what I should be applying to my 50+ face, I’ll try to replace a few of the products with cheaper, drugstore versions.
OVER 50: USE CREAM PRODUCTS
In addition to the Tarte starter kit, I bought Tarte cheek stain ($30). Although Tony said the blush was unnecessary when the bronzer is used, I was a little nervous about applying the bronzer too heavily and looking like one of those ridiculous, kumquat-colored makeup consultants at the department stores. (Or worse than those twenty-something gals—like a moldy old kumquat.) I plan to ease into bronzer use by applying a little blush and then a little bronzer. I bought the cheek stain even though I have powder blush at home because I’ve read that the 50+ woman should dump her powders and use cream products. I really love the way the cheek stain goes on—really subtle.
My girlfriend was right, by the way. I’ve been using my new makeup everyday and it only takes about 10 minutes to apply.
Has my new look made a huge difference in my appearance? Apparently not. In the two weeks since my Sephora trip, I’ve attended a bunch of holiday get-togethers wearing my new makeup and no one has said, “You look 10 years younger.” Still, I feel a little less washed out and when I look in a mirror, I don’t see the dark circles or red blotches. That’s good enough for me because I do believe: If you feel better about yourself, you look a little better to others.
Lastly, I’m happy to report I finally dumped that coffin-size bin of old, ridiculous makeup.
OTHER MAKEUP TIPS FOR AFTER 50
Here’s a few useful websites…
WebMD
http://www.webmd.com/skin-problems-and-treatments/features/makeup-tips-for-aging-skin
eHow
http://www.ehow.com/how_2199090_choose-right-makeup-aging-skin.html
WCBSNews
http://www.cbsnews.com/stories/2009/08/28/earlyshow/living/beauty/main5271131.shtml
Best Anti-aging Solutions
http://www.best-antiaging-solution.com/anti-aging-makeup.html
Everyday Health
http://www.everydayhealth.com/skin-and-beauty/anti-aging-makeup.aspx
More Magazine –
Younger Looking In 3 Minutes
http://www.more.com/2020/3682-look-younger-in-3-minutes#1
Mini-Makeup Lesson
http://www.more.com/2021/9152-makeup-tips
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